How to build trust
Content: In the current economic climate the key to sales success is and always will be to build long term relationships. If you have been guilty of taking some of your customers for granted the chances are you will be paying for it now.
It is an old cliché that people prefer to buy off people they know and trust. In times like now when there is much tightening of belts you are more likely to keep business with those customers that know and trust you.
Trust is one of the most valuable assets you can have with your customers and it requires commitment from you however how do you get you customers and prospects to trust you?
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