Member Article

Pea Soup Digital - online marketing with a difference

The digital and creative industries might be one of the fastest growing sectors in the UK, but one subdivision – digital marketing services – runs the risk of being left behind due to its overly bland, corporate-led approach to business. New Teesside-based agency Pea Soup Digital has been established to change all that.

“The majority of brands and businesses that require digital marketing services are small-to-medium sized organisations taking their first steps or looking to get ahead online,” said Pea Soup Digital’s Marketing Manager Martin Powton. “Unfortunately, they are often bamboozled by corporate speak and technical jargon and left paying for services they don’t really understand or need.”

“Pea Soup Digital cuts out all of the nonsense.”

A product of Thornaby-based mobile phone accessory supplier PJA Distribution, Pea Soup Digital was born specifically out of the company’s frustration with the digital marketing industry as a whole.

“Having outsourced our search engine optimisation and paid search to several digital marketing companies for our Mobile Madhouse website, we were pretty fed up of being told one thing and given another. Too many false promises, too few results,” said PJA Distribution owner Andrew Simpson.

“That’s why we decided to build our own team of marketing and design experts…to deliver the kind of services we’d expect in the way we’d expect them.”

Having delivered a 500 percent increase in revenue and pay per click return on investment, 800 percent increase in email mobile conversion rates and 2500 percent increase in affiliate marketing revenue for Mobile Madhouse, a group of marketing individuals has laid good foundations for their new venture.

Pea Soup Digital offers services covering search engine optimisation (SEO), pay per click (PPC), social media, conversion rate optimisation (CRO), email marketing, affiliate marketing, Web design, video production and eBay templates, each of which is tailored to the specific needs of clients.

Clients also receive a service that is free of hidden fees and long-term contracts, as well as a dedicated account manager from consultation to completion.

“The Pea Soup Digital way is about giving clients what they need without blowing smoke” said Martin Powton “We don’t go around promising a number one position on Google or 10,000 backlinks. If we did we’d be lying. Besides, agencies making those kinds of guarantees are ten a penny, which doesn’t quite fit with our ethos of being a digital marketing agency with a difference!”

Further information about Pea Soup Digital can be found on the company’s website: www.peasoupdigital.co.uk.

This was posted in Bdaily's Members' News section by Gareth Hancock .