Beaston Clark delivers embossed bottle for Irish Meadow

Rotherham-based Beaston Clark, the glass packaging manufacturer, has created a new bottle for Halewood International’s Irish Meadow product.

Irish Meadow is currently available in Morrisons and Iceland.

To create a container, Beatson Clark added an embossed Irish Meadow logo to the shoulder of its 700ml amber bottle which has a standard ROPP neck finish.

Ian Duffy of Halewood International, said: “We were looking to update the design of our bottle and give it a more premium feel.

“Beatson Clark has an excellent reputation for flexibility and we trusted them to create a product that ticked all our boxes.”

Charlotte Taylor, marketing manager at Beatson Clark, added: “The customer was very interested in an embossed logo on the shoulder of the bottle, so our in-house design team came up with several creative options.

“Our recent investment in the latest design software enables us to sculpt the embossing, making it both more defined and easier to manufacture. The smooth sculpted 3D effect works perfectly with the Irish Meadow logo.

“A creative approach to embossing can really make a brand to stand out, and it’s increasingly popular with our customers: 10 out of our last 17 NPD projects this year have featured embossing.”

Halewood International is the UK’s largest independent drinks manufacturer and distributor, and is home to brands such as Crabbie’s Alcoholic Ginger Beer, Red Square Vodka and Tsingtao beer.