Matthew Davies-Binge with Jon Briely
Matthew Davies-Binge, Founder and Managing Director of Profile Digital Agency with Jon Brierley, Founder and Managing Director of Lennon James Property.

Member Article

Lennon James Property To Transform How Estate Agents Sell Houses

New Cambridgeshire based Estate Agency, Lennon James Property, is set to transform how Estate Agents sell houses through an innovative sales strategy, developed and incorporated by web design and digital marketing agency, Profile Digital Agency.

Officially launched by ex-Rightmove Director, Jon Brierley, at the start of March 2019, Lennon James Property is focused on making the process of moving house as easy and painless as possible, understanding that property is the biggest investment most people will make in their lifetime.

The property guru approached the Cambridgeshire based digital marketing agency to request help in showcasing a true USP in Lennon James Property, which would transform how houses are currently sold.

Built by a team of innovative and driven digital marketing experts, the Profile Digital Agency team, led by Managing Director Matthew Davies-Binge, successfully combined the use of video and social media content with Mr Brierley’s extensive experience in online property portals to directly engage with potential Buyers and Vendors online.

As a result, the Lennon James Property sales strategy was born, maximising online property portals through personalised video tours, teaser videos and the option of an Open House to ensure a quick and painless sale. Its success is showcased by the fact the first house marketed by Lennon James Property sold within 24 hours, where other properties are receiving up to 588% increased viewings and engagement levels compared to similar listings.

Managing Director, Jon Brierley, confirmed: “I genuinely cannot recommend Profile Digital Agency enough. As a start-up Estate Agency, they took the time to understand my requirements and my vision for the business and what they have created – from the branding and website through to the video selling strategy – has been first class.”

“Though Brexit is making many potential vendors feel uncertain as to whether they should put their house on the market, the property sector is forecast to continue to grow during 2019 and beyond, where I am in no doubt our unique, digital approach to sales will ensure we can continue to sell houses as quickly as possible without compromising on price.”

Founded by self-taught digital marketing specialist, Matthew Davies-Binge in January 2017, Profile Digital Agency has quickly become one of the region’s fastest growing start-up businesses, now boasting in excess of 145 clients and 16 staff members.

Matthew Davies-Binge added: “We are delighted to be working with Lennon James Property and feel incredibly encouraged by the results we have seen from our initial launch and digital marketing strategy. As a start-up ourselves, we understand the importance of getting the brand, positioning and USP right, particularly when operating in competitive market sectors.”

“We genuinely believe that Lennon James Property has the potential to transform both how and the time in which houses are sold, and we now look forward to working with Jon to roll out this strategy across the region and then nationwide.”

Profile Digital Agency currently operates from St. Ives, Cambridgeshire. The agency has successfully grown 100% year on year with a forecast turnover for £650K by the close of 2019.

This was posted in Bdaily's Members' News section by Victoria Fiddler .

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