London fashion academy appoints digital agency to strengthen online visibility

A London-based fashion academy has appointed a digital agency to strengthen its online visibility and enhance its technical performance.

Fashion Retail Academy, is an industry-led college which provides students with a range of courses and fashion industry involvement.

Following their approach to The SEO Works, who have offices in London and Yorkshire, an in depth website audit was carried out with the results presented in a competitive pitch process.

Elizabeth Willis, marketing communications executive at the Fashion Retail Academy, said: “After redesigning our website in 2021, we partnered with The SEO Works to increase our organic traffic and reach more prospective students. In the last few months, we’ve already seen huge successes, including our 2022 Clearing Campaign.

“Our website reached a top 5 spot on Google’s SERP for all our targeted keywords, which has contributed to a significant increase in our UCAS Clearing applications this year.”

Alex Hill, sales director of The SEO Works, commented: “Our portfolio of clients in the education sector has been one of notable growth recently, so we are very excited by the opportunity to lead a strategy for a college as prestigious as Fashion Retail Academy.

“We believe that our team here will be the best option to make sure we deliver extraordinary results and obtain the visibility level that Fashion Retail Academy desire.”

The SEO Works specialises in SEO, PPC, Digital PR, Web and Paid Social advertising and clients include Cambridge Online Education, The Source Academy, IPAG Business School, Edge Hill University and Maudsley Learning.