Adverity appoints chief product officer

Data platform Adverity has named Lee McCance as chief product officer to lead its next phase of global product innovation.

Lee joins from Choreograph, WPP and GroupM’s data and tech arm, where he led reporting and analytics. 

At Adverity, he will drive product strategy across data integration, management and AI-powered analytics, supporting new tools like the Data Quality Suite and upcoming AI-driven Data Conversations feature.

Lee said: “I’m thrilled to join Adverity at such an exciting juncture. 

“The company’s mission to simplify complex data tasks and empower organizations to transform their data into true value resonates deeply with me.

“I look forward to defining the next chapter of Adverity’s product journey, delivering intelligent, customer-centric solutions that unlock the full potential of data.”

Alexander Igelsböck, chief executive of Adverity, added: “Lee’s appointment comes at a crucial moment for our industry, as the way businesses access and act on data is rapidly evolving.

“The need for high-quality, trustworthy data has never been greater – but so too is the urgency to access insights and take action at speed. 

“Lee’s deep product leadership experience and ability to deliver innovative, scalable solutions make him the ideal person to drive the next stage of our platform’s evolution and help our customers stay ahead in a fast-changing data landscape.”

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