
NO SAINT unveils 'grown-up approach to vaping'
NO SAINT, a ground-breaking new vaping brand and technology platform, has launched a safer alternative that prioritises quality, innovation and responsibility.
The brand recently brought Oxford Street to a standstill as it launched with a disruptive, high-concept takeover in the heart of London’s retail capital.
Making its much-anticipated debut with an experiential installation that blended technology, taste and a touch of rebellion, NO SAINT sent a clear message to the industry: the era of candy-coloured disposables is over.
Built with cutting-edge technology and premium ingredients, NO SAINT’s vaporiser can last up to two years and eliminates hazardous flavours and harmful chemicals.
This offers adults a safer, more refined vaping experience, with zero heavy metals and relentlessly tested formulations and emissions.
The brand is also committed to transparency, publishing all its chemical analysis and emissions data.
With a mission to help individuals develop a healthier relationship with nicotine and vaping, NO SAINT is an adult-focused brand raising the bar for the industry by offering a sophisticated and safer alternative with good taste, including a 1.8 per cent pod and a nicotine-free version.
As part of its commitment to responsibility, the brand requires ID for purchase, and has implemented proprietary technologies that can be rolled out if required to assess and manage the risk of underage use, ensuring its products remain strictly for adult consumers.
By addressing key concerns raised in the Tobacco & Vaping Bill, NO SAINT is leading the charge for a more transparent and accountable vaping landscape, using highly sophisticated technology to dynamically respond and shut down devices should it detect underage users.
NO SAINT is the brainchild of Mladen Barbaric, an award-winning product craftsman with more than 25 years' expertise in technology, strategy and innovation.
Mladen has raised $50 million from key consumer brand and technology venture backers, with backgrounds in brands such as Coca-Cola, Vitamin Water and Patron, as well as health and wellness activist investors, such as HumanCo and Jason Karp.
Having led the development of pioneering products in healthcare and wellness, Mladen saw an unmet demand for a premium vaping product that balances taste, safety and sophistication.
He said: “We saw a big gap in the market for a responsible and premium vaping experience, so we set out to create a product that prioritises quality, refinement and safety.
“NO SAINT offers a grown-up approach to vaping, delivering superior taste, cleaner emissions and a more responsible alternative to traditional smoking, bringing some much-needed taste to the game.”
By combining innovative design with a clear focus on consumer wellbeing, NO SAINT is poised to set a new standard for the future of nicotine consumption.
The NO SAINT vaporiser (£19.99) and pods (£11.99 for 2 x 2ml) are available to purchase at nosaint.co with next-day delivery nationwide or 30-minute delivery available within selected areas of London.
An exclusive Selfridges London starter pack will also be available to purchase for £199, stocked in the Smartech section, and at the NO SAINT store at 3 Bateman Street. in London. as well as rolling out to independent retailers across London and the South East.
This was posted in Bdaily's Members' News section by Rachel Robins .
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