Leeds agency receives royal enterprise accolade

A Leeds-based marketing agency has been recognised for its global success. 

ThinkOTB has received a King’s Award for Enterprise for International Trade, highlighting its exceptional growth overseas. 

The accolade follows the agency’s previous Queen’s Award for Enterprise in 2020.

ThinkOTB has also secured a major international client, having been appointed creative partner to Croda Pharma, the pharmaceutical arm of Croda International Plc. 

The agency will deliver strategic and creative support across Europe, the US and Asia Pacific, covering brand positioning, digital and print campaigns, motion and film, social media and content development, helping Croda Pharma unify its marketing communications globally.

Jo Waddington, managing director of ThinkOTB, which operates in 21 countries and counts the likes of Google, Siemens Energy, Visa and National Grid among its clients, said: “Croda Pharma sought a partner capable of transforming complex scientific and technical content into clear, engaging storytelling for diverse international audiences. 

“We are delighted to be extending our international portfolio and to be working as an extension of Croda Pharma’s in-house marketing team.”

Director Jo Waddington added: “From a small office in Leeds, we’ve grown into an international organisation that has not only survived but thrived through decades of change. 

“Our strength lies in the same foundations we started with – creativity, ideas, and long-lasting client relationships – combined with an agile, collaborative model that embeds alongside our clients’ teams.”

The King’s Award, one of the UK’s most prestigious business accolades, allows winners to display the emblem for five years.

It was formally presented by Ed Anderson CBE, HM Lord-Lieutenant of West Yorkshire, at a ceremony at ThinkOTB’s Headingley offices on Monday, September 15.

Co-founder Mark Davies added: “It’s a huge honour to follow on from our Queen’s Award five years ago with this King’s Award. 

“We’re proud to be one of the UK’s leading creative consultancies operating internationally. 

“Our mission has always been to combine creativity with strategy, helping global organisations to innovate and thrive.” 

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