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Business Growth Strategist Who Started on a Market Stall Launches ‘Oprah Style’ Documentary
An entrepreneur from Barnt Green, who went from selling fruit and veg at age twelve to managing multi-million-pound organisations, is leading a charge to empower more women in business to celebrate their ambition, and has created an ‘Oprah Style’ TV Documentary Series as part of her plan.
“Think Diary of a CEO meets Oprah”, says Carol Evans, a 57 year old Business Growth Strategist whose previous career includes being a Director at The Priory.
After launching with a sold-out event in a professional TV studio inside a beautifully restored heritage building in Leamington Spa last month, Carol has now announced that the event which she’d planned to be a one off, has evolved to be the basis of an ongoing series, discussing the ups and downs on female entrepreneurship and the challenges women in business face when looking to scale and grow.
She has just announced her speaker panel for the next event, taking place on 9th December, again in Leamington Spa and amongst them is recently crowned ‘Global Entrepreneur of the Year’, Caroline Strawson, 52, fresh from the Great British Entrepreneur Awards. Caroline, who has a social media following of over half a million people is the founder of multiple 7 figure businesses and Founder of The Mental Wellbeing Company. She is set to share the secrets of her success and also the realities and challenges that people don’t see as she joins raw, unfiltered conversations around what it’s like to build a business from the ground up, fuelled by a huge mission.
The other coveted speakers here for the conversation include best-selling author and multi-award-winning entrepreneur Helen Tudor who has coached thousands of entrepreneurs on how to make money online and who is on a mission to get 1million of her best selling books into the hands of entrepreneurs to help them grow. She helps women get brutally honest about who they are and what they actually want from their business, ‘blending strategy, identity and a bit of soul so they can build something that feels good as well as looks good’.
Celebrity photographer and visual storyteller Joanna Wood, 47, also joins the line up to share her insights around the importance of visibility. Joanna who’s celebrated Sara Davies in her photos in national press has recently hosted her own event ‘Unmasked’ where she helped female entrepreneurs celebrate their authentic selves through a photography exhibition and says her own ‘unmasking’ taught her the power of visibility — which is what she now helps others to step into.
Alongside these powerhouses is best-selling author, podcast host and award-winning PR agency founder Jo Swann, 47, who’s built her business up over the last 20 years, working with clients such as Dale Carnegie, and high street brands such as Yo! Sushi and Whistles before turning her attention to supporting entrepreneurs. She helps mission led entrepreneurs to get confident sharing their knowledge and their story so they can make more impact with their work.
Live filming of the event is undertaken by Carol’s professional video team who are creating footage akin with the major podcast broadcasters, positioning the female entrepreneurs interviewed in a league with business greats. It is Carol’s mission to elevate the voices and experiences of women in business, and to make the subject of success and making money one that is on the table for more female founders, to create a ripple effect of ambition and aspiration.
Magnetic Millions Live is the physical manifestation of this vision – a filmed experience that merges powerful storytelling, leadership, and business strategy, captured in professional TV studios to document a new era of women's leadership.
This mission for Carol comes as she also steps into celebrating her own success and her leadership. Carol didn't come from privilege, she grew up in a working-class family where money was scarce and expectations were low. After being bullied as a child, that early drive to create more shaped her journey from humble beginnings to managing multi-million-pound organisations and leading teams. Invites to Downing Street, The Treasury, St James Palace, and even giving a speech in the House of Lords have all been honours bestowed on Carol, due to her leadership. Carol holds business management qualifications and is a qualified coach, but Carol believes her greatest qualification isn't on paper - it's what she’s lived. She's worked her way through virtually every department of business - from sales, marketing, and operations, to finance, strategy, and leadership - and has experienced every stage of the growth journey firsthand.
She’s also bounced back from having her entrepreneurial dreams shattered after her very first business venture upon leaving The Priory as Hospital Director had the rug pulled from under it, after she’d raised €16 million investment.
"I didn't just lose a business when this happened – I lost me," Carol shared. "The poor girl who was never good enough came roaring back. I hid away. I changed my name. I piled on loads of weight”.
But a high achiever Carol isn’t one to be kept down. Her inherent drive, combined with the sudden loss of her father became the catalyst for Carol's mission that is now coming to life. As she lay awake that night thinking about everything her dad never got to do, she asked herself: what dreams would still be locked inside me if I died tomorrow?
Carol is now working to help successful women scale differently – combining structure, strategy, and unapologetic feminine power, working with female entrepreneurs and business leaders who've already built success but are ready for more impact, more freedom, and more alignment.
In her commitment to challenging outdated business models, Carol is also addressing a stark reality: more women than ever are starting businesses, yet only 17% ever reach six figures and just 1% reach seven. This isn't about capability – it's about a system that was never designed for women. Yet when women do lead at scale, companies with female CEOs show 34% better returns to shareholders on average.
"That conditioning runs deep," Carol said. "Generations of women doing what they had to do just to survive. To be grateful for what they had, not to reach for what they desired. But I refuse to stay where they stopped. That conditioning may be written in our DNA – but it doesn't have to be our destiny.".
Attendees of the first Magnetic Millions Live event consistently described the experience as transformational, with every woman leaving saying something had shifted inside them.
"I created Magnetic Millions Live because I believe women are the key to transforming the economy," Carol shared. "When women scale differently – leading with both strength and softness – they don't just build stronger businesses, they change everything. The ripple effect touches their teams, families, communities, and the wider economy."
This was posted in Bdaily's Members' News section by Chocolate PR .
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