THG Studios adds senior creative firepower

THG Studios, the Manchester-based creative marketing agency, has strengthened its senior creative leadership team with two new appointments.

Adam Mandelstam has joined the business as executive creative director, while Rob Sanderson takes on the role of group creative director, as the agency continues to invest in its creative and brand experience capabilities.

Adam brings more than 20 years’ international experience, having held senior creative roles at agencies including Ogilvy, TBWA, M&C Saatchi and VML. 

Most recently, he was global executive creative director at WPP, leading multi-agency teams on major global accounts and delivering award-winning campaigns across brand, content and sports marketing.

Rob joins from Momentum Worldwide, part of McCann Worldgroup, where he was experience design director. 

His background spans branding and experiential work across luxury, drinks and beauty brands, alongside large-scale international projects across the MENA region, including retail and partnership-led experiences.

The dual appointments support THG Studios’ continued growth and focus on delivering insight-led creative, combining strategy, content and production to help brands connect with audiences and drive long-term value.

Hannah Pym, chief brand and marketing officer of THG Ingenuity, said: “Adam and Rob are transformative creative leaders with proven track records of building iconic brands and delivering work that gets talked about. 

“Their vast global experience and strategic vision are a perfect match for our ambitious goals. 

“These appointments reinforce our commitment to driving innovation and growth for the brands and businesses we work with.”  

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