Partner Article

Search for UK's top franchisors launched

A nationwide search is launched this week to find Britain’s top franchisors in an industry now employing more than 327,000 people and worth an annual £10bn to the economy. The British Franchise Association (BFA) Franchisor of the Year Awards are designed to showcase the UK’s best-performing franchisors. They are organised by the BFA and backed by Express Newspapers and HSBC Bank.

This year the theme for the top title, the BFA Franchisor of the Year, is Customer Focus, with franchisors having to demonstrate to the judging panel how they are tracking consumer needs and responding with new systems, products and services to meet demand.

Brian Smart, Director General of the BFA, said: “Franchising has direct benefits to hundreds of thousands of customers each year. The systems developed by a franchisor as best practice, coupled to the energy of an attentive franchisee provide real ‘Customer Focus’. The Franchisor of the Year awards honour the very best in franchising and highlight those who are proud to provide a customer centric approach as franchised businesses”.

The winners of the BFA Franchisor of the Year Awards, which this year will see the introduction of Gold, Silver and Bronze within the BFA category, will be announced at a gala luncheon to be held at London’s Savoy Hotel on Thursday 24th May 2007. Entry forms are available from the BFA Offices, Thames View, Newtown Road, Henley on Thames, Oxon RG9 1HG. Alternatively, copies can be downloaded from the Members’ only section of the BFA website: www.thebfa.org.

This was posted in Bdaily's Members' News section by Ruth Mitchell .