Partner Article
Pink plan to deter male drivers
Traffic officials in Bern, Switzerland, are hoping to stop men using parking spaces reserved for women drivers by painting them pink and adding flowers. The move comes because male drivers keep grabbing reserved spaces for women, which are usually close to the car park exit and under video surveillance.
Bjorn Rohrbach, managing director of a car park in Bern, said: “Legally, we can’t stop men from using women’s parking spaces. And telling them off didn’t work either.”
He believes that the average male driver will be too embarrassed to use the pink parking spaces.
This was posted in Bdaily's Members' News section by Ruth Mitchell .
Enjoy the read? Get Bdaily delivered.
Sign up to receive our popular morning National email for free.
Zero per cent - but maximum brand exposure
We don’t talk about money stress enough
A year of resilience, growth and collaboration
Apprenticeships: Lower standards risk safety
Keeping it reel: Creating video in an authenticity era
Budget: Creating a more vibrant market economy
Celebrating excellence and community support
The value of nurturing homegrown innovation
A dynamic, fair and innovative economy
Navigating the property investment market
Have stock markets peaked? Tune out the noise
Will the Employment Rights Bill cost too much?