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Weekly internet update

The North East Regional Portal’s head of e-business, Pascal Fintoni, shares his take on the latest in the world of internet marketing…

In the news: Author Paulo Coelho is using social networking site MySpace in an attempt to find content for a film based on one of his best sellers. Coelho is looking for video clips and original songs that will feature in the film version of The Witch of Portobello.

Marketing Vox has produced a guide featuring the top seven tips for getting online readers to stick. The tips are focussed around blogging and are well worth reading if you are looking to help increase participation in your blog.

eBay is to feature third party applications on one of its selling platforms for the first time reports PC Advisor. The online marketplace hopes to extend the functionality of trading platform Selling Manager by incorporating new, third party solutions.

After reporting last week that internet service providers would be required to be transparent about their broadband speeds in the future, I have come across this article in the Guardian offering advice for checking your current broadband speed.

A report from the US indicates that the country’s economic downturn has not yet had an impact on advertising spend online. Growth has continued in spite of perceived financial difficulties, which makes me wonder if the same is true of the UK?

Plug of the week A new website designed to help promote trading from home via the eBay online marketplace has been launched. The site, www.webetopia.com/youtrade, features success stories from people who have successfully begun trading on eBay, as well as a list of organisations that specialise in supporting small businesses.

Story of the week: The Times reports that a cyber-squatting postman from Cardiff has been holding a number of large businesses to ransom after purchasing desirable domain names on the internet. The ‘postie’ has admitted conducting research into companies planning rebrands or mergers in an attempt to gain the upper hand.

This was posted in Bdaily's Members' News section by Ruth Mitchell .

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