Member Article

CRM specialist helps North East entrepreneurs

A North East IT firm specialising in business management software is using its experience to support a regional enterprise network.

Sunderland-based Bond, which specialises in technology based customer relationship management (CRM), is helping the Entrepreneurs’ Forumdevelop a new system which will manage the client database faster and more efficiently.

The system will also further streamline the Forum’s mentoring programme, by matching mentees with a shortlist of possible established entrepreneurs as mentors.

Bond managing director Derek Curtis, who is also taking part in the Entrepreneurs’ Forum’s ‘If We Can You Can’ campaign, said: “I’ve been a member of the Forum for four years now, so I’m proud that the organisation chose Bond to revolutionise its CRM.

“Having a place where entrepreneurs can go to meet with like-minded people to swap advice and share inspiration is fantastic. I’m looking forward to helping the Forum expand so that more people can reap the benefits of attending events and being a member.”

With the addition of the new system the Forum is also aiming to increase membership numbers further and to manage links to several other groups it has contact with, such as further and higher education organisations where students are engaged through its youth strand.

Chief Executive of the Entrepreneurs’ Forum, Carole Beverley, said: “We’ve known Derek for a long time and even though we had proposals from other companies to implement the CRM system, we felt that Bond was the only one that shared the same vision and attitude as us, combined with the flexibility we needed. “I’m confident that it won’t be long before it will be delivering some amazing results.”

This was posted in Bdaily's Members' News section by Ruth Mitchell .