Partner Article
Tesco checks out grammar error
Tesco is to change the wording of signs on its fast-track checkouts to avoid any linguistic dispute. The supermarket giant is to replace its current ‘10 items or less’ notices with signs saying ‘Up to 10 items’.
Tesco’s move follows uncertainty over whether the current notices should use ‘fewer’ instead of ‘less’.
The new wording was suggested to Tesco by language watchdog The Plain English Campaign. Tesco said the change would be phased in across its stores. “Saying up to 10 items is easy to understand and avoids any debate,” a spokesman for The Plain English Campaign told the BBC.
‘Fewer’ should be used when you are talking about items that can be counted individually, for example, ‘fewer than 10 apples’. ‘Less’ is correct when quantities cannot be individually counted in that case, e.g. ‘I would like less water’.
This was posted in Bdaily's Members' News section by Ruth Mitchell .
Enjoy the read? Get Bdaily delivered.
Sign up to receive our popular morning National email for free.
Have stock markets peaked? Tune out the noise
Will the Employment Rights Bill cost too much?
A game-changing move for digital-first innovators
Confidence the missing ingredient for growth
Global event supercharges North East screen sector
Is construction critical to Government growth plan?
Manufacturing needs context, not more software
Harnessing AI and delivering social value
Unlocking the North East’s collective potential
How specialist support can help your scale-up journey
The changing shape of the rental landscape
Developing local talent for a thriving Teesside