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Fighting back by branching out

The North East’s response to a national business survey indicates that many firms in the region s are facing up to the ongoing downturn with more confidence by pursuing new markets.

Key findings from the Ipsos MORI National Business Survey (NBS) have concentrated on business expectations and how companies are planning to combat the effects of the challenging economic climate in the coming months.

Nearly eight out of ten of all companies canvassed are planning to pursue new markets or customers at some point during the next twelve months. This is up 22% from 56% in the region since the last survey in May 2009.

“This survey reflects the cautious optimism of our regional economy which has moved back into growth,” said One North East chief executive Alan Clarke.

This was posted in Bdaily's Members' News section by Ruth Mitchell .

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