Partner Article

Robson Brown lands new contract

THE largest marketing and communications company in the region has won a new public health contract from the North East Public Health Observatory (NEPHO).

Robson Brown will work alongside NEPHO to raise national awareness of a new tool which is available for health professionals and which has been developed here in the North East.

Strategic Health Asset Planning and Evaluation (SHAPE) is an evidence based web enabled application which aims to facilitate greater efficiency and cost effectiveness in service provision. SHAPE links clinical analysis, public health and demographic data with healthcare estates performance and facilities location. It is currently used by some health professionals and Robson Brown will aim to broaden its use.

Robson Brown has a long history of working with public health organizations, such as Fresh, Smoke Free North East and Balance North East, and has consistently delivered greater levels of awareness both in terms of effects and solutions.

Sally Pearson, head of public relations at Robson Brown said: “We have a wealth of experience and expertise in this area, having worked with other public health organizations for many years.”

This was posted in Bdaily's Members' News section by Ruth Mitchell .