Michael McMeekin January 2012

Partner Article

Sales in an instant!

Everyone asks for the magic formula or the secret sauce to sales success of winning new orders. The truth is that the sales process can sometimes take ages, days, months and in one sale I was working on, two years.

However the decision to buy is made in an instant. It is not when you have had a great meeting, or that you made a great presentation or you put in a great price. The decision is made in an instant…

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This was posted in Bdaily's Members' News section by Michael McMeekin .

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