Partner Article

Warwickshire IT provider secure work at Canadian conference

A Warwickshire IT firm has secured £176,000 worth of business following a successful visit to the Microsoft Worldwide Partner Conference in Canada.

Strafford-upon-Avon based Technology Associates Ltd, have secured new contracts to provide software solutions and support for several international companies based in the USA and Canada.

Founder Kevin Kirby said: “This is the tenth time we have attended the Worldwide Microsoft Conference and each time I’ve secured new contract wins on the back of the contacts I’ve made with companies. But this is the third time we have done it with support from UKTI and the difference that makes is significant.

“The event itself offers individuals and companies the opportunity to network and communicate their service offer to over 16,000 partners, in order to sell products and services to a wider market.

“It was a real privilege to be part of the Conference and I’d like to thank the Coventry and Warwickshire Chamber and in particular Bineet Desai for the support given to me to enable the trip to become a reality.”

Technology Associates were supported by UKTI as they attended the Toronto conference, where Microsoft announced its acquisition of Perceptive Pixel; and now the firm are in discussions about becoming an exclusive UK partner and reseller.

Bineet Desai, International Trade Adviser for UK Trade & Investment based at Coventry and Warwickshire Chamber said: “It’s hugely important that businesses make the most of the opportunities available to them for trading overseas, particular in areas such as IT solutions and software where location is largely irrelevant.

“We were really pleased that Jon Roskill, the corporate vice president, Worldwide Partner Group for Microsoft Inc recognised our commitment. thanked us personally for supporting West Midlands ICT and Digital Media SME companies in the Microsoft supply chain to become more export oriented.

“We’ll be looking to build on the success of the Toronto market visit organising further opportunities for companies to get involved in overseas trade in the near future.”

This was posted in Bdaily's Members' News section by Tom Keighley .