Member Article

Eutechnyx hits big with NASCAR Game

Gateshead-based Eutechnyx, the world’s leading independent driving game developer is in the final stages of producing NASCAR The Game: Inside Line. Eutechnyx holds the officially license for the NASCAR The Game franchise.

Charlotte Motor Speedway, working with current championship leader, Brad Keselowski who drives the #2 Miller Lite Dodge driver for Penske Racing, offered fans a chance to race Head-to-Head against their racing hero on the big screen.

This is the second game in the NASCAR The Game franchise that Eutechnyx has created and they are proud to be trusted with the job of portraying the world’s most popular motorsport in video games. The previous title reached No.1 on the PSN network in Europe and topped the charts on Xbox 360 and PlayStation 3 in the US.

“To see our game portrayed in such a unique way was a great experience and working closely with our NASCAR contacts provides us with these opportunities. It’s a great way to not only showcase our game to fans, but to get the fans and the NASCAR drivers involved. To see the world’s most popular motorsport on the world’s biggest TV is amazing .” Dave Thompson, Executive Producer of NASCAR The Game: Inside Line

The Eutechnyx development team working on the NASCAR series hosts a pool of experienced developers combined with UK talent, mostly generated from Northern Universities offering graduate courses in video game development. The company offer employees a robust training programme in order to help shape careers and also offer graduates a functional system for getting experience in the field.

NASCAR The Game: Inside Line, will be released on the 6th November.

This was posted in Bdaily's Members' News section by Ashley Westgate .