Sandman tourism award

Leading North East Hotel Scoops Top Tourism Award

A Stylish hotel in the centre of Newcastle has scooped a prestigious tourism award.

The Sandman Signature Hotel Newcastle, the first in the UK to be opened by leading Canadian hospitality chain the Sandman Hotel Group, won the Large Hotel of the Year category at the prestigious North East England Tourism Awards ceremony hosted at The Sage Gateshead last night (January 31).

The hotel successfully beat other major sites from across the region, taking the top place at a glittering event attended by around 400 people.

The awards honoured the achievements of venues, attractions, hotels and service providers working in the tourism industry in 14 categories and the multi-million pound hotel was praised by judges for “its contribution to the visitor economy, the sense of home away from home which guests feel, care access, environmental awareness and national and international presence within the market during 2012 Olympics.”

The four-star, 170-bedroom hotel and Shark Club gastro bar opened on the site of the former Scottish and Newcastle Brewery more than a year ago and will now compete against winners from other UK regions in the VisitEngland Awards for Excellence in 2013.

General Manager Paul Smith said: “We are delighted to win this award, which recognises the part we have played in attracting leisure and corporate visitors to the region. The award acknowledges the hard work, commitment and pride which the staff and management have channeled into the hotel since the opening of the property.

“When we decided to expand our operation into the UK, Newcastle immediately struck us as an excellent location thanks to its great infrastructure and its place as the commercial and historical heart of the North of England.

“Our company has exciting plans for continued expansion within the UK which is refreshing in the current economic climate.

“We are now looking forward to representing the region nationally and showing the rest of the country what it has to offer.”

The Sandman Hotel Group owns more than 45 hotels, resorts and inns across Canada and is now actively looking to expand in the UK.

For further information about Sandman Signature Hotel Newcastle, visit or call 0191 229 2600.

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