Member Article

SYNETY and JI Software Announce Maximizer CRM Integration

SYNETY, the cloud telephony software services specialist, and CRM specialist JI Software have announced the integration of SYNETY’s CloudCall on-demand business telephony application with Maximizer CRM, one of the world’s leading CRM software solutions.

The integration enables organisations to embed advanced telephony services directly into the Maximizer CRM toolbar, including desktop click-to-dial, full integration of detailed call histories, and the ability to embed complete recordings of calls directly into contact records for easy replaying and management. This boosts users’ productivity and enables them to focus on making calls, not on finding and dialling numbers.

CloudCall can be embedded and delivered as an adjunct to customers’ existing telephony on a per-user, per-month basis with no upfront costs. Maximizer CRM users can benefit from CloudCall’s ultra-low costs for outbound calls of just 0.75p per minute for UK landline numbers and 2p per minute for UK mobiles, helping to make significant savings on communications.

David Jefferson, Director of JI Software, commented: “By linking Maximizer CRM with telephony, without the need for complex integration via TAPI or other protocols, organisations and agents can focus on conversations with customers, not on the technology. It improves user focus, saving agents’ time with simple click-to-dial and recordings of calls, and streamlines processes – boosting customer service.”

Mark Seemann, CEO of SYNETY, added: “CloudCall’s ability to seamlessly integrate with Maximizer CRM offers customers advanced and efficient telephony functionality as well as providing a complete picture of customer communications and interactions. It’s a low-cost, easy-to-implement tool that really enhances sales and service operations.”

CloudCall Click enables software integration that works with customers’ existing phone systems, or can be used on its own with the included CloudCall Communicator softphone. It delivers click-to-call and call recording functions integrated into a customer’s CRM, sales or business software. It integrates with leading CRM solutions including Microsoft Dynamics CRM, GoldMine, Sage CRM, Bullhorn and many others.

This was posted in Bdaily's Members' News section by SYNETY Ltd .