Hull video streaming startup eyes growth

Hull-based video streaming service, Watch This Live (WTL), is eyeing growth as the firm secures a deal to cover an international sports event.

The entertainment startup has secured contracts to live stream ice hockey events from Belfast’s Odyssey Arena as part of the World Policy and Fire Games (WPFG).

WTL recently streamed its first major cultural event, Hull Pride, and aims to build on the momentum with this latest deal.

The firm was founded by Ellie Burrell and Luke Foster, and both now have their eye on further arts and sports events to boost their portfolio.

Ms Burrell said: “There is huge potential for Watch This Live, whether it’s sports or arts and entertainment.

“We can stream from anywhere in the world. The service is completely cross-platform, which means we are able to deliver live streaming to any connected device, such as PC, laptop iPad, or mobile phone, supported by a 24/7 helpdesk.

“All matches are now being streamed live around the globe for a minimal £2 per game charge. For fans, friends and families who can’t get to the arena to watch the matches, this is the next best thing,” she added.

“The reaction we have already had from competing police and fire service federations and teams has been absolutely phenomenal.”

More than 20 police and fire service ice hockey teams are competing in Belfast’s Odyssey and Dundonald arenas.

Ms Burrell added: “Hull Pride was a great success and we are going to stream Manchester Pride at the end of August while preparing for the Elite ice hockey season where we will be streaming the vast majority of the league’s matches.

“But I think this is just the tip of the iceberg as we are already talking to many other organisations, including One Hull of a Boat, where we hope to put together a sponsorship deal and stream next year’s power boat races.

“We’d definitely be interested in hearing from any arts, concert, entertainment or sports company or organisation to see how we can help bring their matches or shows to a much larger audience.”