Partner Article

Jonathan fits the mould at Omega Plastics

A Teesside University graduate is helping to invigorate the marketing of a leading plastics manufacturer.

Jonathan Galloway is working as a marketing officer at Omega Plastics, which specialises in injection moulding and rapid tooling, as part of a nine-month Knowledge Exchange Internship (KEI) organised by the university.

Jonathan’s work involves promoting the successes of Omega Plastics which opened a new factory in Hartlepool in May last year to supplement the work done at its head office in Blyth, Northumberland.

His digital-focused marketing strategy is already reaping dividends for the manufacturing firm which has seen an increase in sales.

Omega Plastics designs and makes tools for plastic injection moulding as well as manufacturing components.

It has an impressive list of clients ranging from Unilever, to luxury car brands such as Jaguar, Land Rover and Aston Martin.

Managing Director Dave Crone said: “We’re delighted with what Jonathan has achieved.

“As engineers we’re not particularly used to marketing so bringing in someone who can look at things with a fresh pair of eyes is very useful.

“Jonathan has brought us a change of direction in our approach to PR with other companies and our clients.

“To have that change you have got to have a catalyst and Jonathan has been that catalyst.

“This is a long term strategy which will see a fundamental change in how we do business.”

Jonathan, 22, from Durham, studied BA (Hons) Business Management at Teesside University and graduated in 2012.

He said: “I’d come from a digital background and never worked in this sort of industry before so I was completely out of my comfort zone, but I’ve really enjoyed the challenge.”

KEIs are part-funded by the European Regional Development Fund and place talented graduates within companies which are looking to solve a particular problem or implement a specific project.

As part of the KEI, Jonathan, who is based at the Hartlepool factory at Queen’s Meadow business park, is also able to access technical support and mentoring from experts at Teesside University.

For more information about KEIs visit www.tees.ac.uk/spark

This was posted in Bdaily's Members' News section by Martin Walker .