Partner Article
City sign up Paddy Power for another two years
Manchester City FC have extended their two year betting partnership with Paddy Power for an additional two year spell.
It confirms Paddy Power as the club’s Official Betting Partner for the UK, Ireland and Italy.
As part of the deal, the club and the betting firm will be offering fans exclusive products and offers.
The arrangement will see Paddy Power deliver a tailored online service for club supporters through exclusive bets and offers around key fixtures.
Both partners will also collaborate on marketing opportunities through access to first team players for promotional work and the use of hospitality at the Etihad Stadium.
Tom Glick, chief commercial and operating officer for Manchester City Football Club, said: ““We’re pleased to continue to be working with Paddy Power to provide City fans with more excitement as they follow the club they love.”
In a statement, Paddy Power said: “Working with Manchester City and their passionate fan base over the last two seasons has been brilliant and we’re excited about continuing to provide them with unbeatable value, as well some great entertainment throughout the season.”
This was posted in Bdaily's Members' News section by Simon Malia .
Making education a lot better for a lot more
Have we made it harder for young people to succeed?
Celebrating Nissan's North East success story
Are you a meat proxy?
Engaging the five-generation workplace
Talent is an asset, not an operational resource
Taking advantage of the opportunities ahead
Accountability isn’t the enemy of empathy
Act now to avoid a last-minute tax scramble
How inner-city living can transform a city by the sea
Artificial intelligence's value is the time it gives back
Why we must break the magnetic pull of London