Member Article

PR Hunter wins four new accounts

West Didsbury based freelance PR, Paula Hunter, has won four new accounts in the space of a month, three involving a brand launch followed by ongoing PR and copywriting services.

The first new account win was for the consumer PR launch of the bac< range of back care products designed by experts at The London Spine Clinic for Manchester-based Handsome.

The launch campaign hit national press such as the Mail Online, Daily Telegraph and The Sun and has been followed up with product placement in the likes of OK!, Daily Express and Daily Mail.

Paula has also been tasked by Handsome to help write its magazine style www.backpainhelp.com and kick start its social media campaigns in 2014.

In addition to this, Paula has also been secured on an ongoing basis by charity CMT UK to raise awareness of the rare neurological disorder, Charcot-Marie-Tooth.

The move follows three years of PR work on the charity’s awareness month which saw its trustees interviewed in the primetime eight o’clock spot on Sky News Sunrise in September.

Two further account wins will see Paula working within the legal sector to raise the profile of PI-Solutions, a company that ethically supports personal injury law firms exiting the market and Ontime Group, a business offering specialised legal services, such as medical reporting, to law firms in England and Wales.

Paula, whose business is called PR Hunter said: “Since moving back to Manchester last year, there has been lots of work coming in that has kept me really busy.

“These new account wins came from word of mouth recommendation, which means there’s a lot to live up to, but it’s all going well so far and my focus for 2014 will be to help ensure this coverage directly benefits the clients in terms of increased sales, new client wins and fundraising.”

This was posted in Bdaily's Members' News section by Graham Vincent .