Partner Article

Online. In-store, In-hand

Harrogate based Welcom Software is delighted to announce the launch of its full-service digital arm Welcom Digital – an agency with a difference.

Specialising in the delivery of online, mobile and in-store strategies Welcom Digital provides retailers with the tools to evolve into smart stores by analysing data from integrated commerce channels to influence consumer behavior and drive revenue.

Backed by over 35 years of software experience and commercial excellence, Welcom Digital can offer a unique, all encompassing, suite of services to the retail sector.

Welcom Software offers loan management solutions for both commercial and consumer finance through its lending platform Financier. The system was developed in partnership with some of the UK’s leading financial service organisations and supports a multitude of lending products including term lending, secured lending and store card revolving credit.

Working with some of the leading content management system providers for the retail sector, such as EPiServer, Welcom Software saw true onmichannel marketing and strategy as the next natural step in its service and product offering, and launched Welcom Digital.

Nigel Welch, Chief Executive of Welcom Software said

“ Welcom Software was founded upon innovation and we have been extremely successful in providing lending platforms and websites for our many clients. Recently, we have seen customer experience come under the spotlight, and are excited to launch Welcom Digital, a unique agency that enables retailers to use our cutting edge technology to evolve into smart retailers“

Nick Fearnley of Welcom Digital said

“ A customer-centric, end to end digital retail experience is what the industry is crying out for. Consumers have a louder voice than ever, they know exactly what they want and now retailers are listening“

“ Our Connected Retail Platform combines all the ideas and methodology around multichannel and omnichannel retailing but brings them together in a very cohesive way. This provides the consumer with an engaging, consistent journey that ultimately results in a bigger spend. From intelligent merchandising online and targeted messages in-hand to dynamic content in-store we’ve mastered a true customer-centric revolutionary shopping experience.“

This was posted in Bdaily's Members' News section by Welcom Digital .