Partner Article

Pocket App launches Pocket Events - a customisable event management app

Flexible, low-cost and quick to deploy mobile app will transform events and delight users

Pocket App, the UK’s largest independent app developer, has launched a customisable event management product called Pocket Events. Aimed at event managers, co-ordinators and marketers, Pocket Events is an easy to deploy, reskinable product that can be deployed across multiple events.

Utilising a user-friendly and fully editable content management system, users can upload a wide variety of material related to their event including agenda, speaker notes, images, Twitter feed, venue information and so on. This can be updated quickly and easily within the app making sure conference attendees are kept up to date with the latest information.

The product has been designed to allow a degree of customisation to reinforce the clients’ own brand and to allow them to include sponsors’ brand information as well, as appropriate.

Paul Swaddle, CEO of Pocket App said: “We understand that creating and deploying bespoke event-driven solutions for businesses can be complex. As technology expands in the events industry, marketers, event professionals, and attendees using mobile apps are demanding simplicity and control. We spotted a gap in the market for an events app which is an easy to use, customisable and quick to deploy. The key objective behind Pocket Events is to offer a user friendly solution, which serves key content to end users, while maintaining a flexible and immediate data population structure.”

Neil Humphries from The Big Match, an annual charity football event, said: “As fundraisers, we’re especially budget conscious but we also recognise that in today’s smartphone-dependent world we need a cost-effective mechanism for making sure our event participants always have the latest information. Pocket Events is ideal because it’s easy to use, customisable and cut my administrative workload in half - all while keeping the match supporters fully up to speed.”

Pocket Events is available across all major platforms including iOS and Android. A version for Windows Phone will be coming soon.

Pocket Events will be hosted and managed by Pocket App and will be subject to a low cost initial set up fee and licence.

This was posted in Bdaily's Members' News section by Paul Swaddle, CEO, Pocket App .