Member Article
Revolution celebrates 2 million bottles with the UK’s biggest free round
Revolution celebrates 2 million bottles with the UK’s biggest free round
National Vodka Day (Saturday 4 October) to see Revolution serve a free shot for every customer
FROM a Manchester cellar in 1996 to the UK’s biggest vodka bar company, Revolution is celebrating its history on National Vodka Day 2014 with a free flavoured shot for every customer in its 53 bars nationwide.
The bar company is celebrating the sale of its 2,000,000th bottle of flavoured vodka, equating to 56 million shots - enough for every adult in the UK. To celebrate this milestone, it is giving every customer a free shot of flavoured vodka at 7pm on National Vodka Day,
“We got where we are thanks to our customers, so we’re inviting everyone to celebrate with us on Saturday,” says head of marketing Carl Morris. “We started in the basement of our first ever bar on Manchester’s Oxford Road, smashing up sweets, crushing fruits and experimenting with spices, tasting and refining along the way to create a selection of classic, unique and specialist shots, fuelled by nothing but our insane love of vodka.
“We’re known nationwide today for being all about the party, and if we can give away this many free shots to kick off National Vodka Day, what a party that will be.”
From its experimental beginnings in Manchester, Revolution has today become one of the most popular places to party, now widely renowned for its menu of 30 unique flavoured vodkas. Morris continues:
“We are celebrating not only our history, but also the fact that we have stayed close to our roots. We started as a pioneer of fresh flavour-infused vodka, and today we are still in the lead thanks to our purpose-built UK factory where we still use fresh ingredients and real fruit extracts to create unique, hand-crafted flavours that people love.”
Ends
Notes to editor: Founded in Manchester in 1996, Revolution is today the UK’s biggest high street vodka bar chain with 53 bars. It pioneered the concept of fresh flavour-infused vodkas by experimenting with sweets, spices and fruits in the cellar of its first bar on Manchester’s Oxford Road, and is still the market leader for flavoured vodka today with 30 unique flavours.
Revolution is today predominantly known as a party venue. It is accessible and female friendly with fresh, innovative food menus, a premium drinks offer and diverse selection of cocktails that take customers from daytime to late night.
Revolution bars support the responsible consumption of alcohol and reserve the right to refuse service to customers who are, or appear to be, intoxicated.
This was posted in Bdaily's Members' News section by James Hennigan .
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