Harrogate company launches pioneering complaints website
A brand-new scheme is launched this week by a Harrogate-based company in Yorkshire and the South West of England which aims to provide UK consumers with a single familiar system to make complaints to companies across the UK, Using the Feedback Scheme is completely free for the customer - they simply enter the name of the business and its location.
There are no long questionnaires, the customer simply gives their feedback in their words, before sending it direct to a local manager within the business. A customer can then monitor when their feedback has been read, and receive a response, all the while keeping their own email address confidential.
Feedback Scheme founder Jamie Snape said, “Until now every company was forced to set up its own feedback website which they print hopefully on the bottom of their till receipts or invoices.
“If the customer does decide to visit the site they tend to be greeted by long questionnaires which often just go to a head-office administrator, and that’s not really what the consumer wants.
“If a customer is unhappy with a service, he or she wants to be able to quickly and easily communicate this to the local manager within the business, and have them action change on the ground. Now with Feedback Scheme it’s possible, one familiar website at www.feedbackscheme.com to communicate complaints to lots of companies right across the UK.”
Feedback Scheme aims to be used by the majority of restaurants, hotels, car dealerships and shops within 24 months of launch, making it much easier for UK consumers by being universal.
The cost of membership for businesses has been set to a nominal fee to achieve becoming the UK standard for sending feedback for any business large or small.
Jamie Snape concluded: “I fully expect Feedback Scheme membership will quickly become something people just expect to see from any UK business of quality, as put simply it will demonstrate they actually care about what their customers think, and will want to quickly rectify any problems locally.”