Member Article

Newcastle-based digital agency receives £75k venture capitalist investment

A Newcastle-based digital agency is already proving its worth after receiving an investment from a North East venture capitalist late last year.

iResources, which was founded in 2009, is a digital agency specialising in e-commerce and digital marketing.

It has received funding from Northstar Ventures’ Proof of Concept Fund and has recruited four new members of staff, as well as investing in product development and marketing of the company’s unique tool, Neatly.io, which is due to be launched in March of this year.

Neatly.io is an online business intelligence and reporting tool which enables users to integrate data from multiple sources, for example; Facebook, Magento, Google Analytics and allows the data to be collated into one platform. The main purpose of Neatly.io is to help create generic and custom business metrics, enabling improved decision making.

Neil Armstrong, Business Development Director at iResources, said: “We have been working really hard on getting Neatly.io ready for launch, and are excited that the launch is now imminent.

“We pride ourselves on being a customer-enthusiastic organisation, and are really looking forward to being able to offer our customers an easier way to manage multiple accounts by grouping their business intelligence into one platform.”

Rebecca Roberts, Investment Manager at Northstar Ventures, added: “The team at iResources has shown real progress since receiving the investment and has a clear plan that will help them to bring a much needed product to market.”

The Finance for Business Proof of Concept Fund is backed by the European Regional Development Fund and the European Investment Bank.