Lonnie Watkins to lead the new US operation from Denver, Colorado

Member Article

Wirral manufacturer Sovex launches in US

Wirral manufacturer Sovex is launching a new operation in the United States to target its booming multi-billion dollar e-commerce and parcel handling markets.

The firm has appointed Lonnie Watkins to lead the new US operation from Denver, Colorado.

Mr Watkins will head Sovex Incorporated targeting North America and Canada.

The Prenton-based materials handling company manufactures more than 30 varieties of vehicle loaders and transport conveyor systems - used to move packaged goods in, out and around warehouses.

Sovex founder and Chairman, David Lindfield, said the company had driven turnover to more than £24million since setting up in 2002.

However, he believes the US retail e-commerce market - estimated to be worth more than $340billion and rapidly expanding holds the key to further turbo-charged growth.

He said: “Essentially, we are looking to replicate our existing business model in the United States.

“This involves the design, manufacture, supply, installation and maintenance of vehicle loaders and transport conveyor systems.

“The sheer land-mass in the US however means we will be taking on the market in different ways.

“We will initially ship-out products and partner with local manufacturers on the ground to deliver installation and maintenance services.

“The US division will be largely targeting the post and parcel, just as we currently do across the UK, Europe and Asia Pacific Rim.

“The scale of this market in the US is colossal with big players such as FedEx to UPS right down to traditional independent retail businesses.

“ e-commerce sector is anticipated to be worth around £500billion by 2018.

“We believe America presents a terrific opportunity for Sovex with an attack brand based on tailor-made solutions and high-level customer service.

“We also take great pride in delivering high speed, high volume orders with ultra-fast maintenance response times.

“We can reach any client in the UK in less than two hours.”

This was posted in Bdaily's Members' News section by Sophia Taha .

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