Partner Article

VisitBrighton on track to top 500 partners this year

VisitBrighton, which has been in operation since 2005, is on track to top 500 Partners this year.

The city’s official tourism arm offers a range of benefits to members who pay a yearly subscription fee dependent on the size and type of business.

Benefits include PR and marketing support, a dedicated page on the VisitBrighton website, which last year drew in over 2 million unique usera, a listing on the VisitBrighton mobile app and official printed city map, and invitations to networking events and launches throughout the year.

The latest networking event for Partners and businesses looking to sign up to the scheme was held on Monday 20 April 2015 at one of Brighton’s newest dining hotspots, the Salt Room.

Raz Helalat, owner of the Coal Shed and Salt Room restaurants, who has been a partner since 2011 said: “Being a VisitBrighton Partner has worked very well for me, and my businesses have benefited as a result of working with the marketing and conference teams.

“The Coal Shed is in a tucked away position and I know people have found us as a result of being on the VisitBrighton website and through reading reviews by journalists that the VisitBrighton team has sent my way. For me it’s money well spent and I wouldn’t hesitate to recommend the scheme to other businesses in the city.”

VisitBrighton works to promote the whole city and surrounding area as a visitor destination, both nationally and internationally, and so far this year has 485 businesses signed up to its Partnership Scheme, which costs from as little as £120 per year.

All Partnership money is re-invested back into marketing Brighton & Hove to visitors. Last year, VisitBrighton organised over 100 press trips which resulted in in almost £5 million worth of media coverage.

This was posted in Bdaily's Members' News section by Ellen Forster .