Mark Dawson (left) and Mickey Devine (right) in front of the Game On 2.0 entrance mural
Jamie Hardesty

Member Article

Newcastle creative agency Everything is my Design are Game On with Centre for Life

Newcastle creative agency Everything is my Design have created a captivating exhibition space for Centre for Life’s blockbuster summer exhibition, Game On 2.0.

Game On 2.0 celebrates the vibrant history, culture and future of video games and gaming technology. The exhibition features the world’s largest selection of playable video games from the past 60 years alongside original artwork and memorabilia.

Branding, Digital and Graphic Design studio Everything is my Design were commissioned by Centre for Life to make the exhibition space come alive and attract visitors from around the world.

The agency have produced an impressive graphical concept for the space, which includes murals, animations and signage across the whole exhibition space.

Everything is my Design Managing Director, Mark Dawson, said, “The scale of the exhibition is huge and to be trusted to be as creative as our imaginations allowed to realise a great solution for the exhibition space was an real honour”.

Mickey Devine, Creative Director added, “Game On 2.0 is a not only a milestone project for our agency, but a milestone for Newcastle in attracting millions of visitors to a truly unique international exhibition”.

Game On 2.0 is at Centre for Life until 1 November 2015.

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