Partner Article

Malwarebytes partners Kite Distribution bringing disruptive channel offering

London, 17th July, 2015 – Advanced end-point security vendor Malwarebytes today announced a partnership with disruptive technology specialist, Kite Distribution. The deal aims to build on Kite’s experience of bringing fast-growing enterprise technology to market in the UK by arming resellers with the close sales and marketing support needed to sell disruptive technologies.

Malwarebytes, originally founded by Ernst and Young entrepreneur of the year Marcin Kleczynski, provides advanced anti-malware and anti exploit protection to address today’s complex cyber threats designed to beat traditional anti-virus. The award winning technology was originally provided to consumers, rapidly gaining over 300m downloads, with an enterprise grade version being launched due to rising demand.

Malwarebytes has been specifically designed to work alongside traditional endpoint and network security products as part of a layered approach to protect against the threats these miss. Cybercriminals are also increasingly using zero-day vulnerabilities developed by well-resourced criminal teams to breach large organisations, a problem addressed by Malwarebytes Anti-Exploit.

As part of an concerted push into UK markets, Malwarebytes recently opened a new European HQ in Cork and has made a number of senior appointments, including the ex senior VP at Trend Micro and a new team focused on developing the channel. The company has operations in Estonia and offices across North America.

Anthony O’Mara, Vice President, EMEA at Malwarebytes, said: “As a young fast-growing team with a product that addresses emerging threats, we need a distributor which is dedicated to helping us educate the market, as much as sell products.

“This is why we wanted to work with Kite Distribution. The company knows how to develop campaigns that help the channel understand the opportunity presented by next-generation technology, meaning customers understand the risk of not addressing these threats.”

Dave Marshall, Director at Kite Distribution said, “We operate a value added approach that focuses on a deliberately small portfolio of market leading vendors. By working with a selective array of products we are able to provide a significant amount of value to our resellers with the ultimate aim of creating pipeline and closing orders.

“Malwarebytes has a well earned reputation in the end point security market and we look forward to building a successful partnership”

More information on Malwarebytes enterprise products can be found on the company website.

About Malwarebytes

Malwarebytes provides software designed to protect consumers and businesses against malicious threats that consistently escape detection by other antivirus solutions. Malwarebytes Anti-Malware Pro, the company’s flagship product, employs a highly advanced behavior-based detection engine that has removed more than 5 billion malicious threats from computers worldwide. Founded in 2008, the self-funded company is headquartered in California, operates offices in Europe, and employs a global team of researchers and experts.

This was posted in Bdaily's Members' News section by Richard House .