Partner Article

Snowsport Scotland Launch New Equality Campaign

Edinburgh based National Governing Body, Snowsport Scotland, is set to launch an exciting new equality campaign in a bid to prove that snowsports is for everyone focusing on females, lesbian, gay and bisexual (LGB) and those living with a disability.

Dubbed #IAMSNOWSPORT the campaign will involve Snowsport Scotland hosting a number of different events with each one focusing on a different demographic group. The first equality event is set to be held on 28th November 2015 at Bearsden and will be aimed solely towards females.

The event will aim to introduce more females to snowsports, keep existing females taking part in snowsports and also to produce more female high performance athletes - all regardless of age and discipline. The event will have a fun and social feel and will host taster ski and snowboard trials, improvement lessons, mental strength workshops along with various entertainment, sponsors and a BBQ lunch. Appearances from some of snowsports high profile athletes will also be made as a way of encouraging and inspiring the younger athletes to keep up the sport.

One of the biggest problems in all female sports is teenage drop out and this is something that Snowsport Scotland is eager to counter. The organisation plans to gather female athletes together on a regular basis in order for them to have the opportunity to ski and snowboard together, this will allow female athletes to see that they have peers and friends involved in the sport that they socialise with outside of competitions.

Snowsport Scotland will be scheduling a further calendar of events for the #IAMSNOWSPORT campaign to focus on the LGB community and those living with a disability. This is coupled up with the recent announcement from the organisation regarding its all new instructor qualification which provides those under the age of 16 and those living with a disability with the opportunity to teach snowsports.

Jane Campbell Morrison, CEO at Snowsport Scotland commented, “We want snowports to be a sport for everyone to take part in and enjoy whatever their sex, sexual orientation or disability. We know that females, people in the LGB community and those living with a disability still face certain barriers in sport and we want to break down those barriers and show that snowsports is for everyone. The funding received from Sportscotland has been key in being able to deliver this new initiative and the support available from Sportscotland in equality activities has helped us take active steps in encouraging everyone to take part in snowsports in Scotland.”

Snowsport Scotland is the national governing body for Snowsports in Scotland and has a primary role to facilitate and encourage participation in snowsports, deliver top quality coach and instructor training programmes and develop and nurture Scottish and GB snowsports athletes. For anybody interested in attending an #IAMSNOWSPORT event please contact Snowsport Scotland or visit the organisations website.

This was posted in Bdaily's Members' News section by Scarab4 .