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London office developers Area Sq to design UK headquarters of global cloud platform

Office design and fitters Area Sq have been selected by global cloud communications company Fuze to design and fit-out their new UK headquarters.

The new offices, which are to be based in Reading, will be housed within a 7,500 sq ft floor space that Area Sq will redesign into an agile-working space to house up to 70 people.

The commercial interior design specialists, who have also worked for companies such as Kaspersky Labs, have been tasked with developing a blueprint that will be used for all of Fuze’s workspaces spread across its five offices in the US and Europe.

Sharon Francis, Head of Office Experience at Fuze, said: “The way people want to work is changing and the traditional office is no longer relevant to today’s workforce. Office experiences need to be created that are built around the employees, creating flexible work spaces that build teams, spark conversations and create the best ideas.

“Area Sq clearly demonstrated a deep-seated understanding about Fuze and our own vision for the new office concept. The presentation they delivered matched and reiterated our key objectives and, what’s more, it was clear the team had really got under the skin of the brand.

“Fuze is a young company and, ultimately, the quality of design in their impressive portfolio reassured us that Area Sq would create a work environment that caters for a younger, more tech-savvy generation.

Gary Chandler, Managing Director of Area Sq Regions, added: “We are delighted to be trusted with such an exciting project.Fuze recognise that a communication shift is occurring in the business landscape.

“Similarly, Area Sq have identified a reform in the way employees converse and interact in the workplace. As such, we possess a shared mind-set about the nature of communication, and the way technology and space impacts our working relationships - and this insight will inform the design of the space.”