Lotus Leeds drives expansion with new home in Yeadon

JCT600, which has represented the Lotus brand in Yorkshire for over 30 years, has relocated its Lotus dealership from Gelderd Road in Leeds to a prominent new showroom on Rawdon roundabout in Yeadon.

The dealership has moved from Leodis Court where it shared a site with JCT600’s Bentley dealership which will be upgraded to the new Bentley corporate identity in the summer.

Lotus’ new premises, which was home to JCT600 Porsche Centre for 20 years and more recently was a showroom for specialist pre-owned vehicles, will enable the marque to display 10-12 cars in the showroom and a further 15 vehicles on the forecourt.

Jason Smith, brand director for JCT600, said: “As both Bentley and Lotus are expanding their range of cars, both marques had outgrown their shared premises in Leeds.

“We have a long heritage with Lotus and this move to its own sole dealership will enable us to give more focus to the Lotus brand. Customers will be able to view a greater range of new and pre-owned vehicles as well as benefitting from the knowledge of our dedicated Lotus sales team.

“Lotus is a niche product with a loyal customer following and we expect its new, high profile location to attract a lot of attention.”

Lotus’ after sales operation which offers specialist parts, servicing and repairs for any Lotus, has moved to JCT600’s Menston facility on Bradford Road where it joins SEAT and Peugeot.

Headquartered in Bradford, JCT600 is a family business with 50 dealerships throughout Yorkshire, the North East, the Humber, Derbyshire, Lincolnshire and Nottinghamshire.

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