Partner Article
A Banner for Beyonce
Monaghans, appointed by Arcadia, recently oversaw the installation of a 65ft high advertising banner suspended above Topshop on London’s 214 Oxford Street.
The banner advertised the launch of internationally renowned recording artist Beyonce’s new ‘athleisure range’ Ivy Park. The 200 piece collection is the artist’s first venture with Arcadia CEO Philip Green and will be sold in Topshop stores in 50 countries worldwide.
Monaghans were responsible for supporting Arcadia’s team on health and safety CDM throughout this unique project. Alan Nock, head of built asset consultancy at Monaghans said:
“This has been an out of the ordinary project for myself and the Monaghans team, we are happy to have been involved in the promotion of this exciting launch event and I couldn’t be happier with how efficiently the project was carried out“.
This was posted in Bdaily's Members' News section by Trebbi .
Enjoy the read? Get Bdaily delivered.
Sign up to receive our popular morning London email for free.
Why a business exit is no longer all or nothing
Culture is the foundation for sustainable growth
Business must help young people take root in work
Purposeful procurement for long-term growth
Time to rethink outdated views on apprenticeships
The scale-ups rocketing through our fast world
Care about the experience, not just the outcome
The rise of an alternative investor model
Bots don't beat personal business coaching
From COVID-19 to the Middle East crisis
How to build credibility in B2B marketing
Is your business ready for the trade union change?