The new London store

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The Pen Shop looks to write new London chapter

The Pen Shop, Europe’s largest luxury pens and gift specialist, will open a new outlet in St Pancras International railway station on Monday 9th May.

Placed at one of the most famous Victorian buildings in London, the flagship shop represents the retailer’s 20th branch - a far cry from the venture Newcastle brothers Thomas and George Allan began in 1858.

The shop will stock a full range of luxury brands including Montblanc, Chopard, Caran d’Ache and Faber-Castell and premium brands Parker, Waterman, Cross, Lamy and The Pen Shop’s own brand, Kingsley.

Situated alongside Fortnum & Mason and Jo Malone, customers can reserve products online and pick them up on their way home from work the same day. The retailer also hopes to appeal to tourists and holiday-makers using the Eurostar.

The shop opens almost a year to the day The Pen Shopunderwent a management buyout after three directors purchased the group and its retail outlets in May 2015 from the Allan family for an undisclosed amount.

The Pen Shop managing director, Colin McClymont, said: “It has been an exciting year for The Pen Shop and the opening of the new St Pancras shop firmly marks the beginning of the next stage in The Pen Shop’s history.

“Our customers show us that they want different ways to shop that are most convenient for them and this has turned bustling transport terminals into real retail destinations.

“The Pen Shop St Pancras is our latest shop that will combine a convenient shopping location with our online reserve and collect service to meet our customers’ evolving needs and serve the station’s travellers.”

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