Member Article

Speedy Hire choose Fox Agency for summer campaigns

Speedy Hire, the UK’s largest hire provider, has selected Fox Agency, the B2B marketing agency, following a competitive pitch for its 2016 catalogue and follow-up proposal for its summer campaigns strategy and delivery.

With a catalogue launch - Speedy’s main event of the year, and a new creative approach for the summer of 2016, Fox will deliver brand creative, artwork direction and both traditional and digital marketing for the national company.

The campaigns build on Fox’s great work for Speedy across recent campaigns including ‘Reach for the Skies’, ‘Fully Loaded’ and ‘Power Through Winter’. The latest campaign ‘Speedy does it’ will showcase Speedy’s ability to provide hire equipment for any and every scenario.

Jane Nugent, Marketing Director at Speedy Hire, says:

“Fox showcased a great understanding of our business during the pitch. They combined previous experience in working with us, with new innovative ideas for making a big impact for our new catalogue launch and summer campaigns. We’re delighted to be working with them.”

Nelson McConnell, Director at Fox Agency, says:

“While we have worked with Speedy in the past, we approached the pitch with full gusto and determination to prove our creativity and fresh approach to integrated marketing. Obviously they liked it, and since then we’ve developed some outstanding work for their campaigns, which we’re very proud of at Fox.”

The news follows Fox Agency’s recent appointments including an integrated brand campaign for global engineering giant Parker Hannifin, integrated lead-generation campaign for Leica Geosystems and a lead-generation campaign for the leading online reputation management consultancy, Igniyte.

About Fox Agency

Fox is an integrated B2B marketing agency. Current clients include Brother Europe, Parker Hannifin, Tesco Bank, Speedy Hire PLC, TMD Friction, B2B International and many more. Fox provides services that include integrated campaigns, strategy and brand development, advertising and activation, websites, digital and applications, content, PR, search and social.

www.fox.agency

This was posted in Bdaily's Members' News section by David Clare .