Member Article

myclever Agency bolsters leadership team with commercial director

myclever™ Agency, a global social media agency with offices in Manchester and Vancouver, has strengthened its leadership team with the appointment of a new commercial director.

Mike Kirwan will be responsible for all client services, sales and marketing for the business, including business strategy, budgeting and resource planning. He will be tasked with retaining and growing existing client relationships, as well as bringing on board new and exciting brands and partnerships.

Prior to joining myclever, Mike was the commercial director at Latitude digital marketing for 11 years, where he worked with a number of blue chip clients at the forefront of digital marketing. Before that, he gained 10 years’ experience in traditional advertising agencies including Yellow M, BJL and Cicero (now Gyro).

Commenting on his new role, Mike Kirwan said: “myclever really impressed me with its award-winning and innovative approach. I am really looking forward to working with the team to help deliver clever marketing campaigns that really make an impact.

“It’s an exciting time for the agency - with the ever-changing digital landscape there are plenty of opportunities for us to innovate and carve out our niche to continually stay ahead of the game.”

Rob McNair, managing director of myClever, said: “We are delighted to have Mike on board to help drive the company forward. With Mike’s impressive experience and expertise he will be a great asset to the team and we look forward to seeing how he can help develop and grow our already fantastic social media offering.”

For more information, please visit http://www.mycleveragency.com/.

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