Rotherham’s Gala Tent targets international growth with new Irish division

Gala Tent, the Rotherham-based marquee and gazebo distributor, is set for international expansion with the launch of a new Irish division.

To facilitate the expansion, Gala Tent has teamed up with Dublin-based Marquee World Direct which has been supplying marquees to Ireland for more than 30 years.

As part of the new Irish strategic partnership, a new Gala Tent Irish division will be created, which will be overseen by Robert Aherne, managing director of Marquee World Direct and will provide access to Gala Tent’s full range of patented marquees and gazebos.

Gala Tent currently trades with 11 European countries and is setting its sights on future international growth over the next three years.

Jason Mace, managing director of Gala Tent said: “Ireland has always been an important market for Gala Tent. We have seen demand for our products grow significantly in recent years, and the partnership will enable a dedicated Irish-based team to meet current demands.

“I have worked with Robert in a number of different capacities since I launched Gala Tent and the partnership will help to strengthen our good links with the Irish market.

“Our partnership with Marquee World Directs is an important step in our international expansion plans. Following Britain’s decision to leave the EU in June, there is a perception that businesses have turned their backs on international trade.

“This couldn’t be further from the truth and we’re hoping to take our award-winning formula to many new international markets including the US, Australia, as well as continuing to build on our presence within Europe.It’s an exciting time for the business.”

Robert Aherne, managing director Marquee World Direct and Gala Tent Ireland, added: “The new partnership is a significant step for both businesses and an exciting step in our future growth and development. It will create an opportunity to expand the current range of products currently available, giving a chance to access the full Gala range.

“Gala Tent’s products are renowned for their quality and durability, which can be fully customised. We operate a drop in showroom and distribution warehouse and carry a full range of products which can’t be rivaled within Ireland, as well as offering a countrywide next working day delivery service.”