Sheffield marketing agency Jaywing launches in Australia

Jaywing, the Sheffield-headquartered data science led marketing agency, has launched in Australia.

Jaywing, which has 700 employees worldwide, has built its operations in Australia after acquiring search and digital media marketing agency, Digital Massive, in July 2016.

The purchase added to an existing presence in the country following the acquisition of its UK search marketing agency Epiphany Solutions in 2014.

Led by Digital Massive’s principals Chris Pittham and Tom Geekie, Jaywing in Australia delivers digital marketing, including Search Engine Optimisation (SEO), pay per click advertising (PPC), programmatic display advertising, analytics, conversion rate optimisation (CRO) and web development.

Jaywing works internationally with brands including Pepsi, Doritos, Toyota and Castrol in addition to clients in Australia such as Wedgwood, Waterford Crystal, Tatts, Century 21, Creditcardcompare and Campos.

Rob Shaw, CEO of Jaywing UK and Australia, said: “The performance of our core offer in Australia continues to be strong and the time is right for us to broaden it to more closely reflect the breadth of our UK services.

“It will allow us to expand our digital marketing and data offering and capitalise on opportunities to service clients in both countries through a single integrated approach.”

“In Chris and Tom we have two experienced leaders who have built a successful business and understand how to leverage Jaywing’s creative and data science capabilities for our clients both in Australia and internationally.”

Chris Pittham, joint managing director of Jaywing, added: “We’re delighted to be launching Jaywing in Australia.

“The opportunity to draw on some of the best data scientists in the business and access innovative digital marketing tools will allow us to continue growing our clients’ businesses.”

Tom Geekie, joint managing director of Jaywing, continued: “One of the things that attracted us to Jaywing is that their collaborative approach means everyone, whatever their specialism or geography, is focused on delivering the best outcomes for clients. We look forward to expanding our offer in Australia.”

Jaywing has offices in London, Sheffield, Leeds, Newbury, Swindon and Sydney.