Partner Article

Teesside’s BLK partners with WINDIES cricket team in three year deal

Teesside-based sports clothing company BLK has signed a three-year deal with the WINDIES cricket team.

Becoming the official WINDIES Kit Supplier, the partnership covers the WINDIES senior men’s, women’s and youth sides along with grassroots development cricket in the Caribbean.

The WINDIES will wear BLK for the first time when they begin their tour of England with a test match at Edgbaston on 17th August.

The WINDIES will also play in BLK at the 2018 ICC World Twenty20 and the 2019 Cricket World Cup, which is scheduled to take place in England and Wales.

BLK Chairman Richard Upshall said: “BLK has a track record of providing quality cricketing apparel in Australia and this is an opportunity for us to provide that excellence in partnership with an iconic brand on the world stage as well as kicking off our commitment to the North American and Caribbean markets.”

Johnny Grave, the CEO of Cricket West Indies, said: “We are delighted to welcome BLK as the Official Kit Supplier of all WINDIES teams. In addition to providing all of our team wear, this new partnership forms part of our broader strategy to grow our retail and licensing revenues by creating a new online WINDIES store.

“We will be expanding our commercial partnership programme over the next few years and are looking forward to building the relationship with BLK.”

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