Member Article

Jamie Oliver Restaurant Group cooks up enhanced customer experience

Jamie Oliver Restaurant Group has enhanced its customer service with an upgrade to its restaurant systems, thanks to solutions from customer engagement technology specialists, Box Technologies.

Jamie Oliver Restaurant Group comprises of London restaurants, Fifteen, Barbecoa and Jamie Oliver’s Diner, as well as nationwide casual dining chain, Jamie’s Italian.

Founded by Jamie Oliver and his Italian mentor and chef, Gennaro Contaldo, in Oxford in 2008, Jamie’s Italian, renowned for its relaxed dining style and rustic Italian-inspired menu, now spans 36 restaurants across the UK. Following a successful London pilot, Jamie’s Diner, a pop-up American inspired dining concept, also plans to open a second restaurant in Gatwick airport in August 2017.

Having already implemented kitchen display systems (KDS) from Box Technologies across its UK estate to streamline its food order preparation, Jamie Oliver Restaurant Group is looking to future-proof its point of sale system by selecting the Cielo PX-150 from Box Technologies.

Marcin Korowiecki, Head of IT Systems at Jamie Oliver Restaurant Group, commented: “We operate in extremely busy restaurant environments – our larger restaurants can process anywhere up to 600 covers each day, seven days a week – so we knew our new POS hardware needed to be fast, sleek, easy-to use and very reliable.”

“Each of our restaurant brands has its own character,” Korowiecki continued, “for instance, Jamie’s Italian was designed on the Italian principles of being warm, accessible and affordable – a place where everyone is welcome and feels comfortable. We work hard to find the best ingredients for all our dishes and we apply the same care when choosing our technology. It’s important that the systems underpinning the restaurants also support our vision, so our staff can focus on delivering exceptional experience to our customers at each touchpoint.”

“Box Technologies have been highly responsive during our rigorous selection process and they have helped us choose the right Cielo POS device for our business needs. What’s more, as the Cielo PX-150 is an open system, which supports the latest POS applications and peripheral connectivity, we are now free to choose software from whichever provider best meets our needs,” he concluded.

Box Technologies also provide Jamie Oliver Restaurant Group with next working day on-site support across its restaurant sites, as well as a next working day ‘swap-out’ service for their mobile technology, which ensures that in the rare instance a device fails, it is quickly replaced to minimise downtime and maintain the high level of customer service the group strives to deliver.

Raj Parmar Marketing Director, Box Technologies, said “It is always a pleasure to collaborate with forward-thinking restaurant brands, such as Jamie’s Italian and Jamie’s Diner, because they understand that customer experience is paramount and diners now expect seamless and frictionless encounters from ordering their meal to settling up their bill. By choosing and deploying the right technology and services, these expectations can start to be satisfied.”

This was posted in Bdaily's Members' News section by Tim Barton .