Lord Newborough and Ash Dykes

Member Article

Rhug Estate launches Ash Dykes Mission Possible Meat Box

The Rhug Estate, one of the largest organic farm shops in the UK, has teamed up with adventurer and extreme athlete Ash Dykes to create and launch a fabulous organic meat box.

The Ash Dykes Mission Possible Meat Box is now available to buy both online from the Rhug wrbsite and from the Rhug Estate Farm Shop.

Each lean and high protein box costs £62.98 and contains:

2 x 175g Organic Chicken Breasts 4 x 150g Organic Aberdeen Angus Beef Minute Steaks 2 x 180g Organic Pork Leg Steaks 2 x 200g Lamb Leg Steaks 2 x 200g Venison Steaks 1 x 500g Diced Venison

Lord Newborough of Rhug Estate in Corwen, Denbighshire, and adventurer and extreme athlete Ash Dykes, from St Asaph in North Wales, share the same sense of adventure and understanding of the importance of promoting good health and nutrition.

Lord Newborough, 68, said: “Like me, Ash is passionate about a more sustainable world and was interested in what we are doing at Rhug to adopt the highest standards of animal welfare and sustainable farming methods.

“We are delighted to be working together to create the Ash Dykes Mission Possible Meat Box, a delicious organic meat box which is all free from additives, residual toxins and is 50% higher in omega 3 and vital vitamins than other conventional meats.”

Ash, 26, who has made history with his world record expeditions, said: “This is a great partnership. I like everything that the Rhug Estate does and how it stands for sustainability and organic farming. It’s something I’ve always been interested in.

“From a young age, I’ve taken my nutrition seriously so it’s fantastic to have an organic food box named after me. My body has been pushed to its absolute limit on my expeditions. It’s so important that I’m in 100% peak condition, both mentally and physically, so sustaining my body on good, quality, organic foods is key.”

Ash is currently training hard for his next world record expedition with the help of a regular supply of Ash Dykes Mission Possible Meat Boxes from Rhug.

About the Rhug Estate The Rhug Estate in Corwen, Denbighshire, is the main estate and home of Lord Newborough.

The Estate covers 12,500 acres and at its heart is a 6,700 acre in-hand organic farm where organic beef, lamb, chicken, turkey and goose are reared.

It has one of the largest organic farm shops in the UK with over 2,000 products with a real focus on Welsh, local and organic. Its award-winning organic meat is served in Michelin starred restaurants around the world. Customers include high profile chefs Marcus Wareing and Raymond Blanc.

About Ash Dykes British adventurer and extreme athlete Ash Dykes has spent a decade living dangerously.

Born in St Asaph in North Wales in 1990, Ash is the holder of two World First Records.

Followed by two UK Theatre Tours, Ash has also spoken in Parliament, taken to stage as a TEDx Speaker, is a specialty master scuba diver instructor and a Muay Thai Fighter. He was crowned the 2015 UK Adventurer of the Year and the 2016 Welsh Adventurer of the Year.

Renowned leaders from the British adventurer community are vocal in their support for Ash: Sir Ranulph Fiennes and Bear Grylls have both endorsed his achievements, while the press have praised his efforts, calling him: “One of the World’s Most Fearless Outdoors Men” (FHM) and “The seventh coolest person in Wales”. (Wales Online)

This was posted in Bdaily's Members' News section by Mason Media .

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