Barnsley health supplement firm expands workforce as turnover surpasses £5m target

A Barnsley-based health supplement business has reported yearly sales growth of 30%, whilst strengthening its team with three new appointments.

BetterYou, which supplies a range of supplements including oral vitamin sprays and transdermal magnesium to independent retailers, health stores and pharmacies across the UK, has appointed a new quality manager, project manager and export sales executive.

Alrica Dixon-Middlehurst joins BetterYou as quality manager following experience in the pharmaceutical industry. Alrica will impart her expertise in regulatory matters and the auditing and creation of procedures and systems.

Laura Housley joins as project manager and will be working alongside the new product development manager to plan and monitor the completion of projects.

Helen Loxley joins as export sales executive and will manage several existing export accounts. She will also be responsible for pursuing new distributors in Germany, France, Italy, Spain and Hong Kong.

The three new additions bring BetterYou’s staff total to 34.

To accommodate its office and warehouse teams, the company has expanded its premises at Shortwood Business Park, which were opened by former MP Michael Dugher in April 2017.

Now in its tenth year, BetterYou has seen growth of 30% this year, recently achieving a turnover of £5.45m.

The company exports to more than 30 countries and expects international sales, which currently account for 35% of its business, to grow further.

Andrew Thomas, founder and managing director of BetterYou said: “Each year we’ve seen the BetterYou brand go from strength to strength.

“The company is going through a significant period of strategic growth and our focus continues to be the production of high quality products, supported by continued research and greater retail availability.

“Alrica, Laura and Helen will bring a wealth of experience to the team and their addition will further strengthen BetterYou’s position in the marketplace.”