Husband and wife team launch new Cumbrian experience firm
Entrepreneurial couple Jennie and Neil Riding have announced the launch of a tour, event and experience business for visitors to Cumbria.
Jennie and Neil, the owners of The Lodges at Artlegarth in Ravenstonedale, have set up Happy Days – a new company offering hands-on traditional Lakeland pursuits such as wild fishing and sheepdog experiences alongside cocktail making, circus skills sessions and tours including Fells & Fizz and The Selfie Safari.
Happy Days was founded in response to recent VisitEngland tourism data revealing that visitors are now looking for authentic cultural experiences, meeting locals and doing the things they do.
The rise of professional reality shows like Masterchef and The Great British Bake Off has also increased the desire of tourists to learn while having fun on holiday, according to Happy Days.
With their new venture, Jennie and Neil are teaming up with other businesses and locals, including sheepdog handling and training provider Katy Cropper.
Jennie said: “Since moving to Cumbria, my family and I have been able to discover a magical place.
“With Happy Days, we want visitors to discover the people, the place and the passion! This new business is all about giving visitors the opportunity to experience something they wouldn’t often get to do.”
She continued: “We are working with highly skilled characters who can offer hands-on experiences with quirky add-ons, such as our ‘Bar in a Box’. We can’t wait to show visitors both traditional and contemporary experiences deeply rooted in the spectacular Cumbrian landscape.”
Want your business, product or service to be seen regionally and nationally? Bdaily helps you get your story in front of the right audience, every day. Find out how Bdaily can help →
Join more than 55,000 subscribers by signing up to our daily bulletin each morning here.
Taking advantage of the opportunities ahead
Accountability isn’t the enemy of empathy
Act now to avoid a last-minute tax scramble
How inner-city living can transform a city by the sea
Artificial intelligence's value is the time it gives back
Why we must break the magnetic pull of London
AI scepticism is healthy - inaction isn't
What does NPPF mean for planning gain and pricing?
What new NPPF rules mean for landowners
The hidden cost squeezing Britain's economy
Teesside deserves more than cashback devolution
Construction must be built on commercial discipline