Seedrs teams with health-tech startup in £200k bid to get country healthy

Intelligent Health, a health-tech startup aiming to get the UK more active, has announced a £200k crowdfunding round on Seedrs in a bid to become a leader in tackling inactivity.

The World Health Organisation states that inactivity is the fourth leading cause of death globally, while in England 29 per cent of adults are inactive. This level has a direct link to obesity, diabetes and heart disease.

Intelligent Health uses technology and behaviour change theory to tackle the social causes of ill health, which is led by Dr William Bird MBE who created ‘Health Walks’ and the ‘Green Gym’.

He commented: “At Intelligent Health, we know why moving matters and how active people connect to bring health, happiness and a sense of purpose.

“We look to establish the best ways to connect people with each other and take control of their health, so crowdfunding with Seedrs was an obvious choice to help grow the company. We have a clear vision to create active vibrant communities and we have set ambitious and motivating targets to help us achieve this.”

The company’s Beat the Street programme, which has won awards, has similarities to Pokémon Go where gamification is used across an entire area to get children, adults and the whole community moving together earning points and winning prizes.

Intelligent Health collects extensive data from online health registration and thousands of lines of time and location data from the Beat Boxes which can be used to provide evidence of change to funders and provide information to participants on how they are improving their health.

Dr Bird and his team are also developing a Social Prescription offer which is set to become standard in all GPs within the next two years. The first social prescription programme from Intelligent Health will be delivered in Newham in 2017.

The funding will be used to grow the business including development of a Beat the Street licence into Europe and the USA and development of the Social Prescription programme.